Tonal works to amplify the real strength that exists in everyone. Tonal founder Aly Orady had discovered a strength training routine to support his weight loss goals. The problem was, the schedule wasn't sustainable, from getting to the gym to waiting around for machines and equipment. Aly envisioned a connected system that assessed what you needed to do, told you how to do it, and let you do it from home, in record time. And then he assembled a team to create it.